The WorkLight Blog

After a long hiatus, our blog is back in action. As many of you know, the day-to-day business seems to take a its toll. And yes, we’ve fallen prey to believing the business is more important than the “proverbial conversation”. Silly us.

So nothing better than to rekindle our blog with the coming of the new year, and the launch of a new study we’ve put together. This time we’ve focused on trends, statistics and recommendations to businesses on using widgets and social networks for business. We’ve examined the following trends and compiled a pretty hefty load of statistics and Web 2.0 usage data -

Consumer use of Web 2.0 technologies, including gadgets and widgets, social networking sites, and user-generated content, continues to skyrocket.

Initially designed for purely-consumer purposes like online social interaction, Web 2.0 tools and services are now extending into the business world as well. This is to be expected, since companies understand they can do more business with customers in the places that customers are already spending their time.

As consumers spend increasingly more time on the Internet, they are finding more utility in what is easily available to them online. Accordingly the proliferation of business gadgets is growing at a rapid pace.

Security remains the number one challenge to adoption of gadgets and widgets for business.

Download the new study here.

Stay tuned for more blogging action from this point on.

Oh and I thought you’d like to know that Network World has selected WorkLight as one of the 10 top startups to watch in 2009. Nice.